I think Bob Hoffman is a genius.
“If the message is right, who cares what screen people see it on? If the message is wrong, what difference does it make?”
Bob Hoffman, CEO Hoffman/Lewis
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Tag Archives: quote
Quote #3
This is a quote thats new and will be out of date early, but has a lot of power today.
“If you are a marketing professional who wants to reach your buyers directly, you will likely encounter resistance from corporate communications people.
They’ll say the old rules are still in play. They’ll say you have to focus on “the four P’s”. They’ll say you need to talk only about your products. They’ll say that the media is the only way to tell your story and that you can use press releases only to reach journalists, not your buyers directly.
They’ll say that bloggers are geeks in pajamas who don’t matter. They are wrong.”
Quote #2
I like this quote, especially in today’s US recession time where big brands pull their breaks immediately.
“The man who stops advertising to save money is like the man who stops the clock to save time.”
Thomas Jefferson
Quote #1
I´m thinking and trying to realize many projects right now but can´t really get them on paper. Hopefully tomorrow… or the day after that.
“Many of life’s failures are people who did not realize how close they were to success when they gave up.”
Thomas A. Edison
